Here’s looking at you!

Here’s looking at you!

By Kelly Hollands @glow_beauty_skincare_wellbeing

Eyebrows (or lack of) vs the massive brow trend

Eyebrows are so important for framing your eyes and your whole face in general. There have been so many brow trends over the years and the chances are, if you’re reading this and are over the age of 40, you probably dabbled in a few of them as you grew up.  

In the 1980’s, the trend for brows was very much like the hair on our heads, big and bold! Caterpillar brows appeared overnight and the bushy, untamed look was the fashion for many years.

Then came the 1990’s, and it was the complete opposite – a tweeze-fest began! Women not only plucked, but over plucked their brows into pencil thin, barely there arches and spaced so far apart! Brows stayed ultra thin during the early 2000’s with the arch becoming almost angular in shape.

As we approached 2010, brows became thicker and fuller again and with the vast array of products on the market; eyebrow pencils, brow pomade and semi permanent make-up, it was easier to achieve this.  

Brows can start thinning due to hormonal changes, nutritional deficiencies and emotional stress, as well as getting patchier with age. Thankfully, there are numerous remedies available today to fix a ‘lack of brow’.  

If you don’t mind filling in your brows on a daily basis, there are many make-up products on the market ranging from brow pomade, brow soap, brow wax, powders and gels. All of these products will allow you to build up sparse areas and then wash them off at the end of the day.  

Glossier Brow Boy and Glossier Brow Flick are fast becoming bestselling brow groomers. Brow Boy is a brushable, creamy wax that visibly thickens, shapes and grooms brows into place. Brow Flick is a micro fine detailing pen, allowing you to add hairline strokes to fill in and define.  

Whether you use make-up products, waxing, tinting or threading, having well defined eyebrows does make a visible difference to your face, even to those with the most thinnest of brows. There are many home tinting kits on the market which will give 4-6 weeks of colour to brows but, personally, I would always recommend booking an appointment with a trained brow technician as they will take into account your face shape.  

HD Brows is an extremely popular bespoke treatment that is tailored to you and your face shape, working to achieve your dream brows naturally. This is a fantastic treatment for anyone with sparse, thinning brows and includes a combination of filling, styling and tinting to tease your existing brows into a much fuller and healthier shape. You can expect to pay £25-£50 and results last an average of 4-6 weeks.

Henna is another popular choice for improving your brows as it lasts longer than tinting due to it penetrating the hair follicle and staining the skin. It can stain the skin for 1-2 weeks and the brow hair for around 6-8 weeks.

Brow Lamination is a treatment that has become very popular amongst people who want a fuller, fluffier brow and it also seems to work for those who don’t have a lot of brow hair. The process involves brushing the brow hairs upwards to help pull them into a uniform vertical direction and then ‘perming’ the hairs before applying a neutraliser to help seal the brows into place.  

If you’re happy to spend a bit more money in one go and are looking for a longer lasting answer, then semi permanent make-up is the way to go. It has become extremely popular over the last few years and in particular, Microblading. 

Microblading is a treatment that injects pigment into the skin between natural brow hair in order to create a fuller brow. As someone who had patchy and uneven brows, in September 2020, I decided to book myself in for a natural, hairline stroke treatment in the expert hands of the lovely Victoria (PhiBrows Royal Artist) at Beauty Cloud in Southend-on-sea.  

I’ve never had a tattoo so had no idea what to expect pain wise and, as much as it made my toes curl a little at times, it was definitely bearable and the whole procedure was quick and well worth it. After following the aftercare advice, I went back for a top-up 4 weeks later and my brows will now be good for up to 18-24 months before I need another top-up. I now don’t need to spend any time pencilling or powdering in my brows and shaping them is extremely easy.

Before any kind of semi permanent treatment, you will need a patch test to check you’re not allergic to any of the products, including the numbing cream.

Whatever your current brows look like, with minimum outlay and time, there’s a product or treatment on the market for you.

Kelly Hollands @glow_beauty_skincare_wellbeing

As a freelance makeup artist I have worked with hundreds of women either to create ‘their everyday look’ or to mark a special occasion. I am passionate about skincare to enhance a person’s natural beauty (with or without makeup) and to help them look and feel confident on a day-to-day basis . I also run a successful salon-based business offering non-invasive, results driven treatments including Microneedling, Dermaplaning, LED light therapy or chemical peels and I sell vegan, cruelty free skincare and beauty tools to promote healthy, nourished skin.



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